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S2 Research

The market research partner for marketers.
  • Home
  • About
  • Services
  • Our Clients
  • Our Team
  • Downloads
  • Blog
  • Contact
  • Our Story
  • FAQ
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The Purpose and Benefits of a White Paper!

September 16, 2021

Hey guys! I got the chance to speak on The Loudspeaker podcast, hosted by Publicize! Here, we discuss the in’s and out’s of white papers, and how to write an effective whitepaper that adds value to your audience! 

White paper has always been thought of as only a content marketing piece, but it’s actually an important piece to your overall marketing strategy that assists you in more ways than you think! 

Check out the podcast to learn more about whitepapers!

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S2 Research thinks about marketing…a lot!

Hi, I’m Matt, The Market Research Guy! I share a lot of great articles about marketing and research for marketers like you - and you don’t want to miss these insights!

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Hey, I just released a new book titled The Creative Catalyst: How to Create Better Marketing By Asking (And Answering) Better Marketing Questions.

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It’s changing the way marketers create new ideas and communicate those ideas to their audience. Learn more here!