Contact S2 Research

(702) 494-8936 | Matt@S2Research.com


Our Team

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Matt Seltzer

Owner, Market Research & Strategy Consultant

Hi, I’m Matt. For the last 15 years, I’ve been conducting market research for brands and agencies. Now I’m bringing those same services to marketing teams like yours!

The experience.

I worked in various marketing and market research roles at both agencies and brands, and my experiences spanned a variety of industries, including travel and tourism, gaming, hospitality, consumer goods and services, legal, non-profit, education, real estate and healthcare.

The start.

I began my career conducting research for one of the largest marketing firms in the Southwest. I fell in love, and realized this is what I wanted to do with the rest of my life.

Unfortunately, most small to mid-size agencies don’t have an in-house market research team.

The solution.

Now I partner with those same small to mid-size agencies to add those missing market research services. Working together, I help deliver a new set of services for agencies that not only increases billings, but results in better client marketing outcomes as well! The result is a win for everyone.

Whether you want to upgrade an upcoming project or increase regular annual billings for your clients, I’m here to help you enhance your marketing team or agency by adding much-needed market research services.


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Brandillynn ‘B’ Hawley

Project Manager

Hi, my name is Brandillynn, but you can call me B! I oversee project management at S2 Research.

Coming from a background in technology management, I help the team communicate with clients and market research partners, bringing all the pieces of marketing, data, insights and analysis together for each and every project.


Eric Gonzalez

Market Research Analyst

Hello, my name is Eric and I’m part of the S2 Research team! I was born and raised in the heart of Las Vegas, and I am a first-generation student. I am a recent UNLV graduate with a Bachelor’s degree in marketing.

I have taken a variety of classes that enhanced my marketing skills, including market planning and analysis, digital marketing, and market research. I am also a junior member at the Las Vegas Innovation Marketing Association.

At S2 Research, I work on various client projects alongside the rest of the market research team. This includes creating and editing surveys, building reports, and writing personas for our clients.


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Little Matt

Professional Cartoon Character & Internet Star

Little Matt is an invaluable member of the S2 Research team. First introduced on the blog as a helper to point out important market research insights, he’s since become a staple of presentations, white papers, survey reports and many other facets of the S2 Research brand.

Keep an eye out for Little Matt.

Be sure to keep an eye out for Little Matt as you peruse the market research insights across this website. He’s here to help marketers everywhere understand the importance of market research within the world of marketing!